Working within the Ford Design team, I helped refine and finalize the Color & Material direction for the Bronco Filson SUV — a premium interpretation of the 6th-generation Bronco, built in partnership with Filson, the century-old Seattle outfitter known for gear that only gets better with use. The goal was never to reinvent the Bronco, but to refine it: taking the materials, driving experience, and off-road capability up a level without losing the ruggedness the platform is known for.

My focus was on finalizing the interior materialization — working through rounds of feedback to fine-tune the quilted leather seating, the wrapped leather dash, and the color and finish of the brightwork and metal accents until the balance felt right across the cabin. It's the kind of work that happens late in the process, weighing a lot of small, competing factors to land on the right material and finish choices.

I also worked closely on the accessory bag system built throughout the cabin — the saddle bags integrated into the doors and the storage tucked into the rear sport bar triangle — helping shape the construction, trims, and materials so they'd hold up to real use while still carrying that Filson-inspired sensibility. Designed with water- and dirt-resistant materials and magnetic closures in place of snap buttons, they're built to disappear into the routine of actually using the vehicle.

On the exterior, Bronco Filson carries its own identity — a bronze-finished front grille with distinct BRONCO lettering, heritage-painted wheel arches and mirror caps, and beadlock-capable wheels with matching bronze beauty rings, along with fender badging and a serialized console badge marking the collaboration.

It was a special project to work on — Filson's brand book and the Bronco's own design language draw from a lot of the same source material: rugged, trusted, honest, authentic. Getting to help finalize that shared DNA into something that lives inside the vehicle was a great way to be part of the Bronco family's story.